Monthly Archives - March 2018

Why is 2018 The Year of Video Content in Content Marketing?

Why is 2018 The Year of Video Content in Content Marketing?

In the last decade, the digital landscape has seen enormous changes. Digital technology has become cheaper, and there are no boundaries on when, how and where individuals can interact with the content. The change in the digital landscape and the way content is delivered has impacted the way content marketing is done. Today, content can only succeed if it connects with the end reader which brings us to a simple  fundamental of success – Content Marketers should produce content which consumers want. In simple [...]